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We hear about people creating Facebook pages and that someone found someone else on Facebook. But what exactly is Facebook all about and does it have any benefits for us? Read on to find out about Facebook and if it indeed does something more than enhance your social life.

Facebook is one of the top ten Web 2.0 applications and social networking sites in the world. Started as a social experiment, Facebook was originally designed as a way for friends to keep in touch and create interesting profiles and pages for others to look at.

I have a friend, Mari Smith, who is known as the Pied Piper of Facebook. I’m constantly learning from her the most effective ways to be successful in my business using Facebook. The core is about relationship marketing because people are more inclined to buy from those they know. Check out her site for more specific direction.

Facebook is not just for young teenagers and college students however. It is also a networking tool for business owners. It’s a great way to connect with other business owners and target potential customers.

A plus for new businesses is that becoming a Facebook member is free. Every registered member gets a home page where they can then create a profile and add applications to their page for friends and other trusted users they designate to use.

Entrepreneurs can use their Facebook profile to tell others all about themselves. Many times, businesses never really have a chance for potential clients to learn more about the person or people who run the business.

More focus is put on advertising, growing the business and promoting its products or services. With a social networking page on social sites like Facebook, customers and other business associates get a chance to find out about the person behind the business.

Anyone can join or create a group on Facebook. These groups bring together like minded people according to business, personal, or other social factors. Groups talk to one another; share business tips and create a useful connection in many different ways.

Businesses use Facebook pages to showcase products or give customers a place to ask questions and record comments about the products they have used. They can talk to each other and compare notes. Big businesses with famous brand names use Facebook to gain insights into consumer trends.

Facebook can be useful for communities trying to create a closer knit group of families. Homeschooling parents can create a network of support for each other and their kids. Facebook has a variety of uses both for business and personal reasons.

So, now that you know more concerning Facebook, what will your page be about? I know that I have to work on constructing a few pages for my separate businesses. There is always something to continuously improve upon in our business. Feel free to add me as a friend on my Facebook profile.


Naomi Trower
Check Out My Store
Entrepreneur

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